NEW L'Oreal Rouge Caresse Lipstick Review

I find some weeks I just obsess over one type of beauty product. Sometimes it's nail polish, maybe foundation, but this week has been the week of the lip product... I just can't seem to get enough! So excuse me if I post about lip products every other day, it's just one of those weeks!

If you watch my YouTube channel, you might have seen that I picked up one of L'Oreal's New Rouge Caresse lipsticks the other day. I hadn't heard much about them at all so assume they must have just hit the shelves in the past few weeks. They appear to be (and are being fairly widely hailed as) L'Oreal's answer to the much-anticipated Revlon Lip butters.

First off for the packaging. I really love it and for the price I think it's great quality. It looks and feels more expensive than it is. The formula is much less like a balm or a butter than the Revlon alternatives. It's more like a lightweight gel. The product it most reminds me of is actually Chanel's Rouge Coco Shine lipsticks (one of my personal high end favourties!).

The colour range is pretty phenomenal. Although there are only 10 shades, I like every single one. I found it very hard to chose which colour to pick up. (They are currently on 3 for 2 in Superdrug and Boots. I almost bought three different shades but managed to resist until I'd tried my first one... just in case!)

The colour I settled on after 10 minutes of frantic hand-swatching was Aphrodite Scarlet. Despite the name, it's actually more of a pink than a red, with a beautiful shimmer (which is what sold it to me!) It feels light and moisturising on the lips and actually has a good colour payoff. The colour is sheer but still pigmented (if that makes sense!) Although it's not an opaque product, the pigment really shows up on the lips and gives them a lovely shine.

They have a subtle, but pleasant scent and although they don't last an age, I'll most definitely be picking up more of these on my next trip to Superdrug. Fuchsia and Tempting Lilac are next on my list!

As for how they compare to the Revlon Lip Butters? Personally I find these to be a very different formula. They are much lighter, and while the pigment packs quite a punch, I find a lot of the Revlon shades to be much more opaque and creamy, like a lipstick. I personally can't say which is better as I think I like them both equally for different reasons, but I can say that these most certainly give the lip butters a run for their money!

L'Oreal Rouge Caresse Lipsticks are available now from Superdrug and Boots, priced at £7.99 each (but currently 3 for 2 YEY!) (P.S: I'm not sure if these are available worldwide, but there is a product called the 'Color Riche Ralm' available in the US that looks very similar - If anyone can clarify if these are the same/replacement product I would be very grateful!)

I love these new lipsticks so much, I'd love to share one with a lucky reader. If you'd like to win your favourite shade, all you need to do is:

1. Follow me on Twitter

2. Tweet me telling me what your favourite shade is, along with your email address

The small print: This giveaway is open worldwide. Entry is open until midnight (GMT) Monday 26th March 2012. The winner will be chosen at random from the comments entered and announced in my next giveaway on 27th March. **The winner from last week's giveaway for the Rimmel Foundation is BethLoveBeauty**