Friday, 28 March 2014

24 Hours in Berlin

Yesterday I was lucky enough to be invited along to the launch of Braun's 'Breakfree' campaign with their new Global Beauty Ambassador, Jessica Alba in Berlin. I'd never been to Berlin before, so was super excited to see the city for the first time and honoured to be asked to attend alongside some of the world's leading beauty journalists.
The event saw Jessica announce her involvement with Braun and support of the Breakfree campaign, which aims to improve women's self-belief, confidence and self-esteem by encouraging other women to share positive messages via social media...

The campaign was particularly appealing to me because, working in social media, I see first hand how negative a space it can be at times. There's no denying the internet is an incredible platform for creativity and expressing yourself, but there is also a lot of negativity floating around and it's great to see an A List star collaborate with a huge global beauty brand to shine a light on this downside, and make the effort to make a change.

Whether it's making a concerted effort to compliment the women in your life in person, or tweeting a supportive message to someone who inspires you at a time when they are feeling low and insecure, the Breakfree movement is all about encouraging women to support and strengthen each other to feel confident in their day-to-day life. An undeniably positive message.

I also got the chance to have a quick chat to Jessica in person about her experience on social media (the good and the bad) She is breathtakingly beautiful in real life. If you think it's the magic of cinema making her look that good... it's not. She has incredible skin, beautiful hair and a fabulous figure to boot, but what was really refreshing about meeting her was the fact that she is actually really nice, and resoundingly 'normal'.


She spoke about her concerns being perceived as stupid, and not being taken seriously due to her perception as a sex symbol in her twenties, and how setting up her lifestyle company, The Honest Company, has helped her to combat these stereotypes.

She admitted that while she does get negative comments on her social platforms (she is surprisingly open on Twitter and Instagram, showing charming snippets of her family life) she finds it easy to ignore the negativity, and lets the positive sentiments shine through.

She comes across as being very humble. She values her family and credibility as an actress highly, but doesn't place too much value on perfecting her appearance, saying it 'could all be taken away in a split second, so it's what's on the inside that counts'. A very positive message.

I didn't get the chance to really explore Berlin, as we were only there for 24 hours, but what I did see was beautiful, and I'd definitely love to go back in the future!

Get involved with Braun's Breakfree campaign by tweeting someone a positive message using #breakfree on Twitter or Instagram. You can also follow them on Instagram for updates on the Breakfree Campaign.


This post is sponsored by Braun. All opinions are my own.
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81 comments

  1. Love you outfit :P and that is a great message to stand for <3

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  2. I hope you are gonna visit Germany again soon.... Maybe with a little Meetup? Would love that! :-)
    ♥♥♥

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  3. I've never been to Berlin, but really want to go! This trip sounds fab, jel you met Jessica Alba, she's gorgeous! xo

    http://rachelnicole.co.uk/

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  4. I love the sentiment of this campaign, so positive!

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  5. Amazing photos Fleur! And an amazing time you have!!
    :D
    Kisses from Portugal!
    http://mustbepink.blogspot.com/

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  6. I absolutely love the idea of the Breakfree campaign...do you have any information on how to get involved?? I'd love to help spread the word and be a part of that!

    Keep writing, keep shining you beautiful girl! <3
    samsamcherie.blogspot.com

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  7. Love the pics!! Looks like and awesome day!!
    L x
    Http://workingmumy.blogspot.com

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  8. Hi, it all looks lovely!

    Do you mind me asking which foundation you're wearing in the photograph where you're holding the card with the Tweet on it?

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  9. Berlin looks lovely, and I think the message behind the Breakfree campaign is wonderful :) xx

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  10. Looks good fleur, you must of had great fun!!

    gracesguide.blogspot.co.uk

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  11. Would absolutely love to visit Berlin! It looks so fabulous!
    I love the message the Breakfree campaign is putting forward :')

    Beverley xx
    tutusandballetshoes.blogspot.co.uk

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  12. What a super exciting opportunities! Lovely photos and post, as always! Have a great weekend! xo

    -Jen

    www.vibrantbeautyblog.com

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  13. Hi Fleur, it is a great post. The Braun breakfree campaign sends a really cool message and I also really like Jessica Alba. She has an amazing approach of natural beauty and each time I read something about her it seems really down to hearth. I once read in an interview she organises some clothes exchange with friends. It was really positively surprising coming from a super star like her. Xoxo Alexandra

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  14. What a lovely campaign. Can I ask do the bad comments ever get to you? I write a plus size fashion blog and the abuse I get sometimes pushes me over the edge especially when featured on brand sites etc. xx

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  15. Can someone help me. Iam trying to connect to join this blog but its giving me an error message. please what can i do ti fix this problem.

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  16. Some lovely pictures, I've never been to Germany but definitely want to make the trip someday. Looks like you had a fa time :)

    http://www.nicolabishopx.com/

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  17. Gorgeous as always fleur, what a great cause to be involved with.. You should be so proud :)

    kerrysbeautytalk.blogspot.com
    xx

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  18. Hopefully you get a chance to explore Berlin more in the future! Love what the campaign stands for. And so nice you got to mee Jessica Alba! I loved her ever since I saw the Disney original movie P.U.N.K.S. and fell absolutely in love with her as an actress in the TV series Dark Angel. I love that she is humble and down to earth too and of course, she is an absolutely beautiful person!

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  19. perfect
    http://sofikasthoughts.blogspot.gr/

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  20. You look so gorgeous and sort of similar to Jessica!! :O haha!
    I love the sight seeing and the beautiful coffee, might I add!
    It's a lovely campaign and I love the idea behind it!
    xoxo,

    BerryBloomXO.blogspot.co.uk 

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  21. Loved the post. The campaign sounds amazing. Definitely worthwhile. A lot of people don't even think about the consequences to negative comments online.

    <3

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  22. You and Jessica both look beautiful :)

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  23. It looks like you had so much fun! I'd love to go to Berlin :)

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  24. I love Jessica Alba! So cool that you got to meet her.
    x
    Bobbi

    www.productdoll.com

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  25. Wow, so happy for you! :)

    http://thefashionbreezeblog.blogspot.com

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  26. Lovely pictures! I want your bag! Hahaha
    http://mividabonitaa.blogspot.nl/

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  27. This sounds like an amazing event, thank you for sharing!

    xo, Delightful Sunflower

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  28. I haven't been to Berlin since I was in school and there on a trip - perhaps it's time for a return!

    Nicola // pink-confetti.co.uk

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  29. aah my comment just got eaten by the internet, so let's do it again!
    You should really do a meetup the next time when you're in Germany, would love that! Maybe Munich..? ;)
    Btw I love your scarf in the first pictures, so pretty!

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  30. Always have wanted to go to Berlin! Looks gorgeous. =)

    And a beautiful message.

    http://www.ahintofsage.blogspot.com/

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  31. i live in berlin and it truly is the most amazing city to live in. i would love if you would come back soon and do a lil' meet up. that would be awesome.
    xx

    dornroeeschen.blogspot.com

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  32. Such an amazing campaign. I've already got involved. Spreading positivity feels good!

    IAmLinderella.blogspot.co.uk

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  33. Love, Love, Love your blog!
    www.liannabell.blogspot.co.uk
    Would love it if you could check out mine...x

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  34. Sounds like a great event! I think its so important for social media to bring people together, rather than do the opposite. And women seem to be the worse culprits when it comes to this. 100% in support of this campaign :) xxx

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  35. Seems like an amazing trip! I love your scarf :) <3

    http://handpickedbeauty.blogspot.co.uk

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  36. Berlin looks absolutely beautiful, as well as all of your other photo's! You wrote such a delightful message and expressed who Jessica Alba was beautifully and what she intends on doing, which makes me love her even more! A job well done Fleur and you are amazing at what you do!
    Molly x

    http://violetsandaisy.blogspot.com.au

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  37. Love your purse x
    birdbowbeauty.blogspot.co.uk

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  38. Lucky you. I'd love to meet Jessica Alba, as well as travel to Berlin. Looks like an amazing opportunity - and thanks for sharing.
    Beauty Fashion Skin Care Blog -Girlie Blog Seattle | Casual Chic Style

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  39. I've never been to Berlin (or any other part of Germany), looks beautiful.
    You loo gorgeous as always Fleur!
    Have an amazing day :)
    http://sheseeksvictoria.wordpress.com

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  40. Berlin sounds like an awesome place to visit..

    https://twitter.com/CindysBlackBook/status/449684478974521345

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  41. That sounds like an amazing trip! I've never been either but it looks gorgeous. Your outfit is lovely as usual too x

    Holly | hollylikestoblog.blogspot.com

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  42. Hello Beauties :)

    Please check out my blog

    if you follow me ill follow back :*

    http://confessions-ofa-fashionista.blogspot.co.uk/

    xoxo

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  43. Have fun in Berlin!!!! Would you mind checking out my blog?
    http://unlovedthreads.blogspot.com
    It would mean the world to me.

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  44. Looks like you had a load of fun! So jealous of Jessica haha (: xx

    A Little Treat | Beauty & Lifestyle Blog

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  45. That's so cool you got to meet her :)

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  46. Wonderful!
    http://acrosstheblueworld.blogspot.it/

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  47. Id would be great if you could do a meetup in Germany one day or one in London at a weekend which you announce well in advance so that viewers from Germany get the chance to travel there and maybe combine going to the meetup with a nice weekend in London! I was so excited when I saw that you came to Germany AND that you met Jessica, I think she is so beautiful and inspiring, I love her book! Thanks for sharing photos and impressions of your day in my home country! =) Greetings from Cologne (another beautiful German city :P :) )

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  48. So lucky!!!! She is so beautiful!! She's a really inspiration for natural beauty!!!!!!

    Thank you for sharing!!!

    Tiff
    http://mabulledepensees.blogspot.fr/

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  49. I love this post and what a fantastic campaign to be affiliated with. I'm part of a group of plus size bloggers who are trying to promote a positive body image with the Love EVERY Body campaign which was the brain child of Leah at Just me Leah, her idea is that no matter what size you are we need to learn to love our bodies and because of this campaign and other positive messages from other bloggers I've began to be less negative about my body image and also stopped being so negative and passing judgement on others. This is something a lot of people need to do if you see a picture of someone compliment them on the outfit they are wearing or if you don't like the picture or the outfit be nice about it don't bash the person for how the look #breakfree from the negativity the trolling and be nice.
    Nic xx
    Ps so lucky that you got to meet Jessica Alba I love her she is stunning and seems to genuinely be a kind caring person.

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  50. Your pictures look great! This seems like such a great cause :)

    http://ramyun-pie.blogspot.com

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  51. love your celine bag! x
    http://my--socalledlife.blogspot.com.es/

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  52. WOW! That's so cool that you had a chance to talk with Jessica! :)

    <3

    AlinaErmilova.com

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  53. what a great campaign to be apart of Fleur and that's so cool that you got to chat with Jessica you both look beaut in the picture.

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  54. Sounds like you had a great time. Jessica and you are both beautiful <3

    http://cupcakesandskirts.blogspot.co.uk

    xx

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  55. I'm from Germany and kind of proud that we were not that far away from each other, lol. Hope I could meet you some time when you're in Germany again! Love you Fleur :)

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  56. love!
    xx
    daniella
    simplybeautifulelegant.blogspot.com

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  57. It's nice to hear about a celebrity doing something good with their fame for once! A lovely post by the way Fleur :-)
    http://makeupmountain.blogspot.co.uk/2014/03/gloomaway-on-gloomy-day.html

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  58. You're so lucky you can travel as much as you do. I'm jealous! I would love it if you checked out my blog www.totellyoualie.blogspot.com

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  59. Such a wonderful campaign to be a part of! Meeting Jessica Alba would have been so absolutely awesome too! It's funny I always assumed she was a down-to-Earth kinda gal but obviously have never met her or anything and I'm not the type to follow celebs in magazines or social media. #breakfree is tag that has absolutely taken over my instagram most especially and it makes me so happy to see so many people getting involved.
    Hope you had an amazing time in Berlin too! Lucky lucky :)

    Deb | Debra Bros Blog

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  60. What a lovely campaign to be involved in! Sounds like an excellent cause - and so awesome that Jessica Alba is involved x). And I would love to see Berlin, too bad about having such little time there! Even so, those few pictures look stunning.
    xx
    Ally (ally-in-neverland.blogspot.ca)

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  61. Love Jessica Alba!
    xx Stephanie (www.stephaniesstyleblog.com)

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  62. Wow I was in Berlin as well that day! Too bad you didn't had time to see the city! It was my first time there as well (:

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  63. Such a great message, a little bit of positivity can go a long way H xx

    www.hopesgone.blogspot.com

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  64. Love everything Jessica Alba does. Love her Honest Company and will be checking out her new campaign!
    Christina
    http://hazeleyepersonality.blogspot.ca

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  65. Berlin in seriously my favourite city in the world! You'll have to go back :) xox

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  66. I went to Berlin, it's great!

    Please visit my blog about beauty, DIY & remedies and lifestyle!

    www.cosmeticbetty.blogspot.com

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  67. Such a nice opportunity for you :) Nice work!
    Love, Elle
    http://lashessequinsandlace.blogspot.com/

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  68. awesome recap. looks like it was a great event! xx. gigi. www.gigikkitchen.com

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  69. I admired your helpful words. Top class contribution. I really hope you’ll write more. I'll continue looking for.is bubblegum casting legitimate

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  70. What a shame that you haven`t had more time there - you can get cool beauty brands in germany that you can`t buy in the uk. And you can buy bioderma at any pharmacy there as well.
    You definitely should come back.
    Nice post though.

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