Friday, 26 September 2014

Zoella Beauty: Launch, First Impressions & OOTN

Last night I was lucky enough to attend the launch of Zoella Beauty, the much anticipated bath and body line from my fellow beauty vlogger and general internet superstar Zoe Sugg.

I thought I'd post a little first look and partial review on here for you all, as I'm sure a lot of you will be dying to try these products out when they hit Superdrug stores on Monday (although apparently Superdrug have been a little naughty and stocked a few shelves with these goodies already... So if you're really keen to get your hands on them before then, keep your eyes peeled!)


As expected, the line is undeniably 'Zoe'. The design of the packaging is simply gorgeous and I think it looks quite high end. The products look and feel far more expensive than they are, which is always a good thing in my book!
There are 7 products: The 'Creamy, Madly Dreamy' body lotion, 'Soak Opera' bath & shower cream, 'Blissful Mistful' fragranced body mist, 'Fizz Bar' fragranced bath fizzers, 'Let's Glow' scented candle and two cute-as-a-button makeup bags. Everything is priced at £5 except the makeup bags and body mist, which are £8.


I haven't had the chance to give them a proper road test yet (obviously, the launch was last night!) But on first impression I think the products are really impressive. I especially love the concept of the bath fizzers, which are shaped and packaged like a bar of chocolate so you can break off a few chunks and save the rest till next time! I actually gave these a whirl this morning (I know, a bath in the morning - how indulgent! But I couldn't wait to try them!)

They fragrance of the line is quite sweet, but lovely in my opinion. Fragrance is always quite personal so you'll have to give them a sniff in store if you're not sure and see what you think, but I'm a fan!

I also love the little candle, housed in a mini metal tin. These were burning all over the launch party last night and are great for the bathroom especially as they are compact and not smash-able glass! There is a bit of confusion about the actual packaging of this, as the ones I saw last night were silver, but the one listed on the Superdrug website is different (see above).

The launch itself was a girly girl's dream of pink balloons, macaroons, sweeties, champagne and party dresses. I didn't take too many photos as I was so busy chatting to everyone and generally enjoying the evening, but here's a little OOTN on my part. I wore a rose patterned shirt from The Kooples layered over a suede mini skirt from F21, a Zara floaty waistcoat, Zara necklace, my Chanel bag and super high boots from House of Harlow.

On a final note, I have to pass on my personal congratulations to Zoe herself. It's pretty rare that someone so successful remains totally down to earth and utterly gorgeous inside and out. She really is a genuinely lovely girl and that definitely showed last night when the whole blogging community turned up to celebrate with her. Well done Zoe, you smashed it!

The Zoella Beauty range is available online at feelunique.com and in Superdrug stores on Monday.
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105 comments

  1. Great post lovely! All the products look gorgeous x
    MissBeautyObsession

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    1. I agree, especially the bath fizz bar! :)

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  2. Thanks for the very quick review Fleur. I've been wondering for a while if you and Zoe were still keeping in touch but I can now see, it's all camaderie so that's nice. Looking forward for the rest of the reviews! :D

    http://somekindofcool.blogspot.ro/

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  3. Cute packaging! I wish her all the success in the world <3

    Liesl
    www.pretty-random-things.com

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  4. I'm so proud of Zoe and super excited to get my hands on these products! I was going to order this morning but everything had already sold out on superdrug! The range looks absolutely beautiful ❤

    dellalovesnutella.blogspot.co.uk

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  5. It looks amazing, I saw all the photos on Instagram and Facebook and I have to admit I am insanely jealous of everyone that went! The packaging of the products has Zoe written all over them!... Literally! I can't wait to try all the products :D

    www.ramblesandbramblesblog.blogspot.co.uk

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  6. So exciting! You looked absolutely fab! xx

    intonavy.blogspot.co.uk

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  7. Lovely - I adore the makeup bag, very cute and as you say, very 'Zoe' - looking forward to seeing full reviews :)

    Georgina
    Makeup Pixi3

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  8. So lucky and I want everything! (Even though I have no money haha)

    annaboho.blogspot.co.uk

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  9. These look lovely, I think I'm going to pick up the body mist and the bath fizzers!
    ELEANORMAES

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  10. So cute these products!!!!! Congrats to Zoe!!!

    Kisses

    Tiff

    http://mabulledepensees.blgospot.fr

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  11. Aww that was such a nice thing you said at the end and so true, I'm so excited to try these I really want to give the body mist a smell now! At first I wasn't sure about the packaging but now I love it very Zoe. Thanks for sharing so excited now xx

    EmmiHearts

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  12. I love the makeup bag design! I can't wait for your in-depth review :)
    www.beautyblogmark.com

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  13. Ooh, it all looks lovely. Well done Zoe! :-) x

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  14. Thank you. Early Reviews are quite important if you can only order online :-)

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  15. The products look great. I'm excited to try the candle.

    http://mmemento-mmori.blogspot.com

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  16. The packaging is adorable! Love the makeup bags! Can't wait for a full review of products soon x

    A Fashion Tale // UK Fashion Blog

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  17. the products and packaging look stunning :)

    emily xx

    http://emilycouture95.blogspot.co.uk/

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  18. I can not wait to put my hands on these products! They look so lovely and girly and they do remind me on Zoella so much! X
    http://sparklygoddess.blogspot.com/

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  19. Great post Fleur! I definitely want the candle, packaging looks adorable! Very girlie and great for Christmas presents. Love this post. R x *www.sprucenews.co.uk *

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  20. Very interesting post! I cannot wait to try out the candles :)

    XX

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  21. Thanks for putting up this early review Fleur and you look amazing as always :)

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  22. Lovely blog post and as you said, the products are very 'Zoe'! Loved your outfit too :)
    Chloe | Beauty, Fashion & Lifestyle Blog

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  23. Looks like a fun night! All the products look lovely!
    http://www.sweetwordsprettypictures.com

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  24. The fizz bar looks really cute - will definitely keep an eye out for this stuff at superdrug! xx

    www.eleanorbroome.blogspot.co.uk

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  25. Looks like such a lovely event and some lovely products too! Really pretty outfit as well!

    ihopeso-blog.blogspot.com

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  26. Lovely stuff :D

    xo Stephanie
    http://adored-onhold.blogspot.co.at/

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  27. This post is so excited I can't wait to pick up some myself and to see everyone's vlogs tonight!!
    I loved that you got to go Fleur as you sometimes don't really hang out with Zoe etc..
    Asia xx
    http://asiajade1996.blogspot.co.uk/
    https://www.youtube.com/channel/UCe21ytRPCaO-zSBeMzC_jiQ

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  28. All looks so lovely and girlie! Yay!


    www.georginamarmoy.blogspot.com

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  29. I'm so happy for Zoe too, and the products look amazing! I also love your outfit, it's so cute :)

    blushandfairydust.blogspot.com

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  30. Lovely post Fleur, Cant wait to try the products! x

    http://msznev.blogspot.com.au

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  31. i don't know if this sounds silly but i really love how you can break up the fizz bar into chunks like chocolate!

    love katy @ THE RAWRDROBE ♡

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  32. Love your outfit, especially the shirt and the floaty waistcoat.
    Zoe's line seems interesting. The makeup bags are the cutest.

    speakingbeautyuk.blogspot.co.uk | Instagram

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  33. I've read quite a few first impression posts on her line today and yours is by far the most honest. It's as detailed as it can be a day after the launch and it just shows that you respect her and the work she's done while you're still letting us know your candid thoughts on the products. Your work is impressive and I hope you know that too!

    swissbeautytalk.blogspot.com

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  34. The packaging is so cute! I also love your outfit! looks like it was a great time, can't wait to try her products!

    -Amanda from http://www.positivelyamanda.com

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  35. I love your outfit! Looking forward to getting my mits on some of the products!

    Hayley-Eszti

    www.hayleyeszti.blogspot.com

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  36. everything seems so cute and girly, hope it comes to the USA!

    makeupmusicbooks.blogspot.com

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  37. You looked gorgeous!

    It's so cool that Zoe launched her own line of body products and I seriously find the packaging to die for! The concept of the fizz bar is very nice :) Unfortunately I don't live in the UK, so I can't smell everything.

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  38. What a great post Fleur. You look pretty as always. So happy for Zoe and her line. I really hope that it will be available across the pond (Canada) soon. Wonder if ordering online if it would arrive? If anyone is planning on buying the entire collection I would be willing to pay to have one too :)

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  39. Beautiful as always Fleur! So happy for Zoe!

    http://thebeautycandle.blogspot.com/

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  40. Omg I didn't even know... I haven't been on youtube in like a week!!!
    Thanks for the update and definitly do a first impression.

    xx
    Tyana
    theluxedition.blogspot.com

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  41. Great post and I love your outfit! The products look lovely :)

    glamcouture-x.blogspot.com

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  42. The launch party itself looked amazing, never mind the actual products! They all look incredible and I can't wait to try them out when I get some next week :) xxx

    Blog This With Hannah

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  43. I definitely want to try these!

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  44. Fluer, I love your blog, and this post is no exception, I love your OOTN photographs and the loose curls in your hair :) Zoe has done so incredibly well, the launch party looked amazing, and all of the photos which everyone has posted - it just looked like an overall great evening with lots of fun and giggles xx

    http://beautyoutlookxo.blogspot.co.uk/

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  45. I love your blog and I've followed! I love your outfit & it sounds like you had a great time :) Out of the products I love the makeup bag the best :) xxx

    http://beyondthevelvet.blogspot.co.uk/

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  46. Great post, Fleur. The products look amazing! They are indeed undeniably 'Zoe', and I cannot wait to try them!

    http://emrae1439.blogspot.co.uk/

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  47. I looks like such a good night. I am really proud of Zoe and want everything in the range!

    http://whatmaisiedid.blogspot.co.uk/

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  49. Looked like such an exciting night! Thanks for the images Fleur :) x

    http://hannahmadam.blogspot.co.uk/

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  50. I don't know Zoe personally but I am still so proud of her! It's amazing that something as simple as posting videos on the internet can create opportunities as big as this. Can't WAIT to try the stuff out!

    Holly x
    holly la beau

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  51. Lovely products! Can't wait to try somethin' out.

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  52. I can't wait to try these products out :) I'm glad she is getting a good response too :)
    Anjna Harish

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  53. Lovely post! Can't wait to try this out!

    https://www.marjorievie.blogspot.com

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  54. I really can't wait to check out this line of products. I have my eye on the body mist already. :) x

    www.savvysuperstylish.blogspot.co.uk

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  55. Lovely post Fleur! Love the look of the products eeeep :)

    www.lilyroselo.blogspot.co.uk

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  56. can''t wait to get my hands on some of these! the OOTN is lovely by the way :)

    Blankets Of Roses xx

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  57. Can't wait to try them too!

    andreiaviera.blogspot.co.uk

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  58. Definitely looks like a 'Zoe' range of products! Well priced also. Your hair looks lovely :)

    Ayesha xxx
    http://alycheeaday.blogspot.co.uk/

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  59. Lovely, i love this products :)

    http://lamodestieaveclestyle.blogspot.com/

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  60. I am so excited to try these products! Gorgeous outfit too! xx
    izzybatista.wordpress.com

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  61. everything looks so pretty! esp the mist and candle :) wish I was in the UK

    http://StorybookApothecary.com

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  62. Great blog and would love to smell that pretty little candle!! Thanks for the review and keeping us informed. Have a great weekend!!! <3

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  63. They're available on FeelUnique, who ship worldwide x
    http://my--socalledlife.blogspot.com.es/

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  64. Fantastic post! The products look amazing and I like how you have collaged them too :) hope you had a fab time :D

    www.violetdaffodils.com
    xx

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  65. Lovely post, great photos, I love your outfit I'm so proud of Zoe & I can't wait to try these products out xx

    http://ourstorycanresume.blogspot.co.uk/

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  67. This is such a lovely post! I'm glad you got to go- it seems like everyone who went and blogged about it had a great time! Her line looks so lovely and is exactly the sort of thing we'd expect from her :D
    www.natillie.com

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  68. All I did today was watch vlogs about Zoe's beauty launch and I am so so so proud of her! <3

    thebeautyamour.blogspot.com

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  69. I totally agree that she's incredibly beautiful inside and out. I'm just so proud of her and you're very lucky to be friends with such an amazing person :)

    Arianne

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  70. Well done Zoe! Looks like such an awesome line of products, you've done so well! I cannot wait to road test some of the products and review them myself!

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  71. I can't wait to try these products, I bet they'll be great and I love that they are super affordable. I also love your outfit, the rose patterned shirt is gorgeous x

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  72. Lovely review, can't wait to try out the products! I love what you wore also and your hair is on point! x

    http://thatblondie98.blogspot.co.uk/

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  73. everything looks amazing! Your right everything does look so high end! can't to give the brand a go!
    Love your outfit and hair you look great!

    Vintage Melissa

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  74. Cute outfit! I can't wait to get my hands on some of these products!
    http://www.thoughtsinstyle.com/

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  75. Ooh! Can't wait to get my hands on them!!

    www.angerawrs.co.uk

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  76. It's so nice to see how supportive is everyone towards Zoe! I love this line, I am so sad that it won't be available in my country. BTW, You looked gorgeous Fleur! :)

    http://fashionandallthingsbeautiful.blogspot.com/

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  77. Everything looks lovely!

    http://shewhoisshort.blogspot.co.uk/

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  78. Everything looks so Zoe, you can see her personality shine through. I love the make-up bag with the eyes on it, it's just too cute not to have!

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  79. This is amazing!
    I'm glad you were there and had an amazing time. :))

    xx from Copenhagen
    www.blackirony.com

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  80. hmm i can't wait to give these a smell! love the packaging anyway! hope you had a good night! :)
    xxx
    http://eleanorcos.blogspot.com/

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  81. Woohoo congratulations to Zoe!
    The Fizz Bar looks so cool!

    Bf Gf Does Blogging

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  82. The packaging is a dream.
    You looked stunning and your outfit was beautiful.

    Kelly
    Kelly's Journal

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  83. your OOTN was amazing :) xx

    claudiamedas.blogspot.com

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  84. you look amazing fleur, esp your necklace! Zoe, yourself and other bloggers/vloggers deserve all the success in the world :) x
    | Life as a Petite || Fashion, Crafts & Lifestyle Blog |

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  85. I really want to try the bath fizz blocks! They're so different and look great.

    http://theremightbecoffee.wordpress.com

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  86. I love the name of the products and the packaging is simply adorable! Can't wait to give them a sniff ;)

    Xo Vicki

    http://www.bowsessed.com

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  87. I'm really pleased for Zoella. I think that they've got the branding and pricing spot on for her target audience - these are going to sell very well. However, I don't think these will be for me, they're a little 'young' and I doubt they were targeting 27 year olds.

    But overall, it's fantastic to see Zoella doing so well!

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  88. Nice little review and great to see the beauty blogger community supporting each other.

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  89. Fleur, what is your blogger template? I am looking for a new one and I LOVE yours!!
    Thanks!

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  90. I really cant wait to check out this range!!

    Leonie x

    ikonikbeauty.blogspot.com

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  91. i love all her stuff apart from the perfume

    sammy xx
    http://lambarini.blogspot.co.uk/

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  92. I don't think these products are for people over 20!

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  93. I didn't know that Zoe had made a product line. Thanks for showcasing it on your blog. The products look really good and I especially like the bath fizzers and fragrance.

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  94. Great Content. I have appreciated with getting lot of good quality candles information with your post.......
    Thanks for sharing such kind of nice candles. I love reading your posts regularly. They make me happy. Get Wholesale Unscented Pillar Candles .

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  95. This is such a lovely blog post :) x

    daintybride1.blogspot.com

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  96. A very interesting read and a great post all together. Thanks for sharing. Beauty products | Window Shopping Online

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  97. As a blogger I`m so pround of Zoe. Blogging can be just the beginning for something beautiful...Sending good vibes to all.

    www.karolinamikaliune.com Beauty blogger from Lithuania

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  98. Yeah!! This appears to be exceptionally interesting and impressive. Well, I want to join these sorts of amazing corporate events. Well Zoe, you did awesome corporate event planning. I am quite excited already for this event.

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